Club News
Pitching to the Parents: The Hidden Audience Behind Bohol’s Newest Youth Program
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The Unique Challenge of the Bohol Coconuts Launch
The marketing challenge of building emotional investment in a program that has no alumni, no success stories, no before and after photographs, and no proof of concept beyond a couple's conviction and a domain name.
Why Standard Marketing Fails Bohol’s Low-Income Families
The specific challenge of introducing a youth development program to low-income Bohol families who have been let down by institutions before, and why earning their trust is a marketing problem unlike any other.
The Second Scoreboard: Why Every Sports Fan Needs to Understand the Money Game
This post contains affiliate links. If you make a purchase through these links, the Bohol Coconuts may earn a small commission at no extra...
One Field And A Thousand Futures
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Building the Coconuts: Recruiting Sponsors Who Have Never Heard of Bohol
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Beyond the Diamond: Building a Built-In Fan Base Before the First Pitch
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No Player Left Behind: The Bohol Coconuts’ Lifelong Accountability Project
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