The marketing challenge of building emotional investment in a program that has no alumni, no success stories, no before and after photographs, and no proof of concept beyond a couple's conviction and a domain name.
The specific challenge of introducing a youth development program to low-income Bohol families who have been let down by institutions before, and why earning their trust is a marketing problem unlike any other.
At the Bohol Coconuts Baseball & Softball Club, our player development pathway is designed to build champions year after year. As athletes graduate from...
The Bohol Coconuts Baseball & Softball Club believe in creating pathways for every player. While our recreational leagues focus on fun, fundamentals, and development...